A Roof for the Long Run

Transforming the Trading Post Strip Mall

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A ROOF FOR THE LONG RUN: TRANSFORMING THE TRADING POST STRIP MALL

In the vibrant city of Huntsville, Alabama, tucked among the bustling streets and thriving commerce, the Trading Post Strip Mall was wrestling with an increasingly urgent problem. Above the lively commerce and daily interactions of shoppers, the mall’s roof—a vast expanse of metal panels—was under siege by a failing acrylic coating. This protective layer, intended to shield the roof from the elements, had begun to erode, threatening the integrity of the metal beneath.

BEFORE KNIGHTSHIELD APPLICATION

Steven Jacks, the owner of Arkbow Roofing, LLC., was approached to inspect the deteriorating roof. With years of experience in both residential and commercial roofing, Steven was well-versed in the challenges posed by metal roofs, especially those improperly treated with unsuitable materials like the acrylic used at the Trading Post.

He immediately recognized the severity of the situation—the acrylic coating was not only failing to protect the roof but was actively contributing to its degradation by trapping moisture against the metal, accelerating rust and corrosion.

The team’s first task was to conduct a thorough assessment, which confirmed Steven’s initial fears: the roof would require an extensive overhaul to prevent catastrophic failure.

AFTER KNIGHTSHIELD APPLICATION

CHOOSING A TRUSTED PARTNER

The decision to partner with W. R. MEADOWS for this project was straightforward for Steven. Arkbow Roofing had established a robust relationship with the company, relying on the superior performance of its silicone product line over competitors. This partnership had flourished over the years, built on trust and successful outcomes in previous projects.

Unlike the existing acrylic, KNIGHTSHIELD was designed to bond permanently with the substrate, creating a durable, waterproof barrier that would protect the roof from the elements without the need for frequent reapplications. Steven was confident that this technology could convert the failing roof into a “forever roof”.

BEFORE KNIGHTSHIELD APPLICATION

A DELICATE OPERATION

The preparation phase was crucial. Every inch of the failing acrylic had to be meticulously removed to ensure that the KNIGHTSHIELD products could bond effectively with the metal substrate. Using a combination of power and non-powered tools, Jacks’ team painstakingly stripped away the degraded material, preparing the surface for its new defense against the elements.

The acrylic was the wrong product for longevity,” Jacks explained. “Our goal was to educate our client about the advantages of silicone, particularly in terms of durability, flexibility, and maintenance.”

Jack’s team then cleaned the surface and repaired any structural damage they could uncover. This stage was not just about preparation but restoration—bringing the roof back to a state where it could be effectively protected.

AFTER KNIGHTSHIELD APPLICATION

IMPLEMENTING THE SOLUTION

With the old coating removed, the stage was set for the application of W. R. MEADOWS’ KNIGHTSHIELD silicone products. The selection process for these materials was critical, demanding a solution that adhered perfectly to the prepared surface, provided lasting protection, and aligned with the client’s budgetary constraints.

We chose KNIGHTSHIELD because once it cures, it vulcanizes to the substrate, creating a permanent bond,” Steven detailed. “This means it won’t just sit on top; it integrates with the roof itself.”

The team applied the silicone coating meticulously, ensuring every seam was sealed, every edge was covered, and every potential leak was secured. However, the project wasn’t without its hurdles. A crucial piece of equipment, a profiled spreader, was delayed, forcing the team to revert to more labor-intensive methods to ensure even application. Despite this, the team’s dedication to detail ensured a seamless application.

THE ROOF, REBORN

As the new silicone coating settled and cured, it formed a robust barrier against the elements. Shortly after completion, northern Alabama was swept by heavy storms, an impromptu test of the roof’s new capabilities. The results were impeccable—no leaks, no breaches, just unwavering protection.

This project stands out because it’s not just about applying a new product. It’s about rectifying a past mistake with a smarter, more sustainable solution,” Steven reflected. “We turned a potential disaster into a testament to resilience.”

A PARTNERSHIP OF PRECISION

The success of the Trading Post Strip Mall project can also be attributed to the expertise provided by W. R. MEADOWS’ representatives. Christopher Korn, a senior channel sales manager known for his deep knowledge of silicone systems, played a pivotal role. His site visits, coupled with meticulous pre-installation meetings, ensured that every phase of the application was optimized for success.

BEFORE KNIGHTSHIELD APPLICATION

The guidance we received from Christopher was invaluable. His expertise helped us not just meet but exceed our expectations,” Jacks stated, emphasizing the collaborative nature of the project.

LOOKING AHEAD

As Arkbow Roofing reflects on the successful completion of the Trading Post Strip Mall project, the future holds a renewed commitment to using high-quality products like those from W. R. MEADOWS. Jacks is optimistic about the prospects of continuing this partnership, driven by shared values of excellence and innovation.

We look forward to tackling new challenges with W. R. MEADOWS by our side,” Jacks concluded. “This project wasn’t just about fixing a roof—it was about setting a standard for what’s possible when you combine quality materials with skilled execution.”

In Huntsville and beyond, the skies are a little more secure, thanks to the enduring partnership of Arkbow Roofing and W. R. MEADOWS. The Trading Post Strip Mall stands as a beacon of what it means to rise above challenges, ensuring that the daily bustle below continues undisturbed, come rain or shine.

AFTER KNIGHTSHIELD APPLICATION

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